Top 5 Photo and Video Apps in Australia Q4 2021

In the fourth quarter of 2021, the top five photo and video apps in Australia displayed a variety of performance trends in terms of downloads, revenue, and active users, according to Sensor Tower data. Here’s a closer look at how these apps fared:

YouTube: Watch, Listen, Stream experienced significant fluctuations in weekly downloads, starting at 31K and dipping to a low of 17.5K before peaking at 49K in the final week of December. Revenue saw a gradual decline from $351K to around $290K, with a slight recovery to $331K towards the end of the quarter. Active users remained relatively stable, starting at 17.3M and ending at 16.6M.

Twitch: Live Streaming had a decrease in revenue from $208K to $113K over the quarter. Downloads also showed a downward trend, starting at 17.7K and dropping to 11.9K, with a slight increase to 16.7K in the last week. Active users saw a similar decline from 423K to 323K.

Facetune AI Photo/Video Editor maintained relatively stable revenue, ranging from $65K to $73K. Downloads were modest, starting at 6.5K, dipping to 4.9K, and spiking to 10.3K in the final week. Active users fluctuated slightly, beginning at 28.5K and ending at 39.3K.

Canva: Design, Art & AI Editor showed consistency in revenue, hovering around $52K to $62K. Downloads remained steady, averaging around 11K to 13K, with a peak of 20K in early December. Active users stayed stable, with minor variations between 164K and 174K.

Splice - Video Editor & Maker had revenue fluctuating between $41K and $52K. Downloads were consistent, starting at 5K and peaking at 9.8K at the end of December. Active users saw slight variations, starting at 28K and rising to 36K.

For more insights and detailed data, visit Sensor Tower.